Over 20 years experience in conducting research on outdoor recreation, tourist behavior and tourism marketing.

Gustke has conducted research in Alabama, California, Florida, Georgia, Kentucky, Louisiana, Michigan, Mississippi, New Hampshire, New York, North Carolina, Oklahoma, Tennessee, Texas, and Virginia.

Dr. Gustke is a tenured professor with NC State University (10 years). Dr. Gustke works with Randall Travel Marketing, Inc. as research mentor and supervisor and participates in all client projects.

Current and Recent Clients

• Central Florida CVB (FL)
• Lincoln CVB (NE)
• York CVB (PA)
• Finger Lakes Association (NY)
• Bryan-College Station CVB (TX)
• Institute of Outdoor Drama (Raleigh, NC)
• Cape Fear Coast CVB (NC)
• Macon CVB (GA)
• Shreveport-Bossier CVB (LA)
• Alpine Helen-White County (GA)
• State of North Carolina - Travel and Tourism Division (NC)
• Durham CVB (NC)
• Greater Raleigh CVB (NC)

Office of Park and Tourism Research (OPTR) - NC State University

Faculty and Research Associate (ten years)
Department of Parks, Recreation and Tourism Management
North Carolina State University
Raleigh, North Carolina

• Design and conduct:
  1. Tourism Marketing Research
  2. Tourism Product Assessment
  3. Tourism Planning and Development
  4. Tourism Economic Development Strategies
• Teach undergraduate and graduate classes in tourism management and planning.

Travel and Tourism Publications
Gustke, along with Judy L. Randall, authors the annual Top Ten Trends In Travel and Tourism, which is used internationally by tourism marketing organizations